In this episode, actress-turned-entrepreneur Nikki Reed talks about the innovative way her business, BaYou with Love, is using technology to promote sustainability and leave a legacy of good.
What You'll Hear In This Episode
Precious Metals Can Be Uncovered In the Most Unlikely of Places — Like Your Computer's Motherboard
Technology is helping us to realize a more sustainable future but not always in the most traditional of ways...like recycling your disposable computer parts to make jewelry. With an estimated $60 million in gold and silver discarded by Americans through unwanted tech every year, actress-turned-entrepreneur Nikki Reed saw an opportunity to use technology to promote sustainability. BaYou with Love, a joint venture between Nikki and Freedom of Animals founder Morgan Bogle, uses gold recovered from old computer motherboards and upcycles it to create “The Circular Collection”, a jewelry range of 14- and 18- carat gold rings, earrings and cufflinks, highlighting how people can rethink recycling.
In this episode, Nikki discusses what drives her passion for environmentalism, conservation and women's issues, including the realities of owning a small business that also holds true to those ideals.